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Except Amazon are terrible to deal with for even a merchant doing a few million with them. Both through the market place and direct.

They damage your stock (or maybe the robots do), then return it.

They claim money from you after random audits, which after wasting time you find you don't owe.

They randomly deactivate your products and you can't speak to anyone to get it fixed.

They charge very high fees. Even direct to Amazon you have all the kick backs to pay.

The lure of Amazon is not fulfillment (there are loads of logistics houses it there). It is the giant customer base. I look after some Shopify stores, and they just can't do the volumes that Amazon do




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