I find marketing in general outrageous. I'm not surprised by or find Amazon particularly egregious in their marketing. This is apparently the system we want, at least until no one wants it anymore.
I will almost subconsciously assign a negative mark to companies who aggressively market, and a positive mark to those I deem authentic (spoiler, very few). I'm at the point now that I'm saving a ton of money because I'm simply turned off by the hard sell. It's like when you immediately close a tab on an article you were about to read because 4 different "Join our newsletter" modals slid in. I'm guessing I'm not the only one (but maybe one of few?). Is it possible that marketing practices have gotten so out of hand that they are very gradually nudging consumers away from what they're selling?
Anyone know if marketers talk about this sort of backlash at w/e conventions they have, or is it just push push push. The data must identify at least a hint of a negative trend right? How long until there are "authenticity consultants"?
I will almost subconsciously assign a negative mark to companies who aggressively market, and a positive mark to those I deem authentic (spoiler, very few). I'm at the point now that I'm saving a ton of money because I'm simply turned off by the hard sell. It's like when you immediately close a tab on an article you were about to read because 4 different "Join our newsletter" modals slid in. I'm guessing I'm not the only one (but maybe one of few?). Is it possible that marketing practices have gotten so out of hand that they are very gradually nudging consumers away from what they're selling?
Anyone know if marketers talk about this sort of backlash at w/e conventions they have, or is it just push push push. The data must identify at least a hint of a negative trend right? How long until there are "authenticity consultants"?