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I wonder how much of that traffic is from folks who ditched Digg?



Judging by Quantcast, it's not correlated. Reddit has been steadily growing, and Digg just did a face plant.


Reddit has stated that Quantcast and Compete's numbers are pretty much flat wrong for them. You'd have to assume the same for digg.

http://blog.reddit.com/2010/07/experts-misunderestimate-our-...


What about adplanner data?

https://www.google.com/adplanner/planning/site_profile?hl=en...

Seems to be right, as it comes from Analytics.


That shows a huge spike in traffic in late August and Sept, right around the launch of the digg redesign, unlike Quantcast and Compete ;-)


We saw about a 30% increase right after v4 was launched, and about most of those (25% of the 30%, or 83% of the increase) stuck around a week later. It's been basically normal growth since then.


https://www.google.com/adplanner/planning/site_profile?hl=en... makes it look like Digg lost about 750,000 daily users over the last year, in the same time Reddit added 500,000.

Obligatory disclaimer, not causation, FSM pirates vs global warming correlation silliness.

Still, instructive to see how quickly you can destroy your own brand and boost a competitor.


I for one venture to reddit more due to what digg has become




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