I'm convinced that Tesla UI is only good because they're not afraid to continuously iterate on the design.
The best way to improve a complex human interaction task like a vehicle is with experimentation and incremental improvements—and the touch screen allows the pace of that feedback loop to be an order of magnitude faster than a physical interface.
All they need is a few more buttons for the most common tasks on the steering wheel and the Model 3 design would be greatly improved.
> Tesla UI is only good because they're not afraid to continuously iterate on the design
I'm not sure this is a good thing. Poorly designed physical things will stick for a long time and might damage the reputation of your company. Tesla's reputation is not great precisely for that reason. I remember people were saying that Tesla would be "the Apple for cars" before their first cars left the factory. Nobody says that anymore.
> The best way to improve a complex human interaction task like a vehicle is with experimentation and incremental improvements.
You have to be careful to differentiate between improvements vs. change. You need to know when to stop (or at least slow down the rate of change) otherwise it's just a random walk.
The best way to improve a complex human interaction task like a vehicle is with experimentation and incremental improvements—and the touch screen allows the pace of that feedback loop to be an order of magnitude faster than a physical interface.
All they need is a few more buttons for the most common tasks on the steering wheel and the Model 3 design would be greatly improved.