On: Ask HN: Stuck with an unpronounceable product name

[legitster]

Yeah, I wouldn't recommend doing so without consulting with an SEO person.

I don't think you will necessarily get dinged by Google, but a slow trickle towards a new page may kneecap both.

[dheera → legitster]

SEO is overrated in most cases these days. Nobody searches for stuff anymore. They find you mostly through social media, non-social media, and word of mouth.

[legitster → dheera]

Search is still hugely important. If you have a podcast ad or a tradeshow booth people don't remember you by your company name. They remember you as "that one company that does x". You need to make sure you show up as that company that does x, otherwise your competitors will eat up your marketing budget.

[Veen → dheera]

This is far from true. It depends on the business, but search is a massive source of traffic for all sorts of businesses.

[undergrowth54 → dheera]

I definitely search for stuff. Not only that, but I search for things that I’d first heard through word-of-mouth.