Obama, Facebook and the power of friendship: the 2012 data election
A unified computer database that gathers and refines information on millions of potential voters is at the forefront of campaign technology – and could be the key to an Obama win
Ed Pilkington and Amanda Michel in New York
Fri 17 Feb 2012
https://www.theguardian.com/world/2012/feb/17/obama-digital-...
Obama, Facebook and the power of friendship: the 2012 data election
A unified computer database that gathers and refines information on millions of potential voters is at the forefront of campaign technology – and could be the key to an Obama win
Ed Pilkington and Amanda Michel in New York
Fri 17 Feb 2012
https://www.theguardian.com/world/2012/feb/17/obama-digital-...