What matters is whether they can win, or cost enough that you have to settle. It appears that shareholders have not had much luck with such gambits.
So this is really more marketing phenomenon: "we won't be as bad as FAGAM", and we rely on the people who chose to work there to keep it honest.
That can work as long as they don't get too big, or too cozy.
Cautionary examples include the American Cancer Society (wholly lost) and the Red Cross (mismanaged).
What matters is whether they can win, or cost enough that you have to settle. It appears that shareholders have not had much luck with such gambits.
So this is really more marketing phenomenon: "we won't be as bad as FAGAM", and we rely on the people who chose to work there to keep it honest.
That can work as long as they don't get too big, or too cozy.
Cautionary examples include the American Cancer Society (wholly lost) and the Red Cross (mismanaged).