The issue is that you can't, or you risk your site being basically blacklisted from google. Especially if your a news site.
Users have no control outside of not using google. If google were to provide a setting for the user to never see AMP, I would have less issue with this. But they don't
Instead, they basically force publishers to use this because if they don't the news carousel will not show their article.
It just gives Google more control over the web for minimal at best benefits
Users have no control outside of not using google. If google were to provide a setting for the user to never see AMP, I would have less issue with this. But they don't
Instead, they basically force publishers to use this because if they don't the news carousel will not show their article. It just gives Google more control over the web for minimal at best benefits