Nice to see some numbers, but not in any ways surprising.
The phenomenon is not limited to the Internet. In any group of humans, you will always have a small subgroup of active members and a "silent majority". It doesn't matter whether you look at nation states, community churches or your local school's parent-teacher organisation. In general, the larger a group is, the smaller the percentage of active members will be.
Voluntary organisations often expend a lot of effort into getting their "inactives" more involved; some manage this better than others. But somehow, being a passive consumer is the default mode of most people in most circumstances. Human nature, I guess...
The phenomenon is not limited to the Internet. In any group of humans, you will always have a small subgroup of active members and a "silent majority". It doesn't matter whether you look at nation states, community churches or your local school's parent-teacher organisation. In general, the larger a group is, the smaller the percentage of active members will be.
Voluntary organisations often expend a lot of effort into getting their "inactives" more involved; some manage this better than others. But somehow, being a passive consumer is the default mode of most people in most circumstances. Human nature, I guess...