> How is it difficult to get someone to install something for a test run when like 90% of app installs are test runs?
The link you shared does not provide any statistics about the amount of installs relative to didn't-installs. It only deals with the set of people who have already installed, which says nothing to prove or disprove the point in contention (that increasing the set of people who have installed at all is difficult).
> So you're saying it's difficult to get someone to install your app at all
Yes [they are].
> and that has nothing to do with your product or your marketing, but it has something to do with the technology?
Based only on what they wrote, not necessarily. They only seem to be saying that the statistics you provided do not support your conclusion:
>> you're going to be hard pressed to get people to install your app just to try it out
> In fact, the statistics prove[1] that this is false. Most app installs are to try it out, and promptly delete it. Most users will delete your app shortly after installing it.
To recap. The claim is that PWAs are preferable to apps because "people don't test drive apps."
In fact, people test drive apps as a rule, and none of them install PWAs. I have shown a 2 second googled piece of evidence showing the degree to which people test drive apps. No evidence to support the ease of use or frequency of PWA homescreen pins exists/has been provided.
I'm going to stop responding to this thread unless your comment contains a substantive argument supporting OP.
> To recap. The claim is that PWAs are preferable to apps because "people don't test drive apps."
Ah. Now I see where the confusion lies. I don't think that's what the OP was saying.
> Given the fact that most people are already maxed out on apps on their device with just things like facebook and youtube, you're going to be hard pressed to get people to install your app just to try it out.
No one in this thread is claiming that people who install apps don't test drive them. Your evidence proves that they do, and no one has challenged or disagreed with that evidence.
The claim is not related to how often people who download an app test it out and delete it soon after. You're focused on the wrong detail. The claim is that they aren't even downloading apps to test them in the first place.
> I'm going to stop responding to this thread unless your comment contains a substantive argument supporting OP.
The OP is the only one arguing OP's perspective right now. Everyone else is just trying to get you to understand what the OP is actually saying rather than what you claim they're saying.
Let's try an analogy:
> Millennials are increasingly choosing not to eat at casual dining chains such as Applebees.
Responding to that by saying that Applebees is the most popular casual dining chain by a given metric does not disprove this claim. Whether people choose Applebees more often than Chilis has nothing to do with the fact that they're both losing millennial customers.
>They're saying it's difficult to get people to install an app even to test drive them, and saying it's easier to get them to visit your webpage.
But getting people to visit your website being easy does not mean that is where you should host your app. I don't believe people are going to say "Wow this website was useful, let me pin it to my screen." I believe that is a niche thing that nerds do, and has awful results for the rest.
>The claim is that they aren't even downloading apps to test them in the first place.
But there is nothing here to show that a PWA is the solution to get someone to download the app! The assertion is that the download is the issue, which there isn't any evidence for. If downloading apps was such a problem, why would people constantly be test driving apps? They may uninstall because of space or tracking concerns, or maybe it's a cleanliness thing, but I am refuting the base claim that "space on your phone" being a deterrent means that PWA is a solution.
Get the download through marketing, hold the download through value.
>Everyone else is just trying to get you to understand what the OP is actually saying
The link you shared does not provide any statistics about the amount of installs relative to didn't-installs. It only deals with the set of people who have already installed, which says nothing to prove or disprove the point in contention (that increasing the set of people who have installed at all is difficult).
> So you're saying it's difficult to get someone to install your app at all
Yes [they are].
> and that has nothing to do with your product or your marketing, but it has something to do with the technology?
Based only on what they wrote, not necessarily. They only seem to be saying that the statistics you provided do not support your conclusion:
>> you're going to be hard pressed to get people to install your app just to try it out
> In fact, the statistics prove[1] that this is false. Most app installs are to try it out, and promptly delete it. Most users will delete your app shortly after installing it.