Interesting article, but I would have loved it if they touched upon how to effectively follow these principles in a world where there's competition. For instance, getting feedback, thoroughly vetting ideas, etc., is a good practice. But if you are competing against those who exploit the limited attention of investors/peers to quickly get ahead (in the short term), they _could_ get an enormous first-mover advantage. How does one deal with that?
The guide they're describing is for playing a pro-social game where everybody is trying to score points for the common good (i.e to save/better lives). In a competitive environment that is zero-sum in the short term has different rules.