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> They use a 90s style unbearably slow ticker display. So if you catch a glimpse at the wrong moment you're stuck reading all the unimportant garbage while trying to figure out whether the message is even relevant to you.

BART in the SF Bay Area is the same. The tickers slooowly scroll through repeated public service announcements and ads before eventually showing the train ETAs and current time for five seconds. They should show that important information all the time.




The American subways I've been to seem to all suffer from the realization that you can put advertising anywhere you could put a map.


I, and many others I'm sure, would appreciate it if you would actually put some effort into your half-hearted America slams. All the subways I've been in, EU and US, have plenty of both ads and maps.




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