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Yes. I've always thought the advantages a local shop could use are killer product, free wifi, and great ambience (third place, friendly baristas, local art, etc). For some reason many local shops serve mediocre coffee. Now Starbucks has free wifi and by corporate mandate they work hard on ambience. Hopefully this will push the local shops to improve their coffee and barista training. The 18 cents for very good beans stat, if true, doesn't leave much room for excuses.



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