On: Goldman Sachs to Open a Bitcoin Trading Operation

[forapurpose]

> reasonable

I'm not sure what is meant by that word, but in addition to profit there are questions of ethics, and the enlightened self-interest of wanting a reputation for integrity, a stable financial system in which people feel its safe to participate, and a society built on merit and integrity.

Profit alone isn't a good guide to business decisions.

[jjxw → forapurpose]

Agreed. To clarify, I use the term in a narrow sense limited to what I imagine to be "reasonable" from the profit seeking point of view of Goldman.