This is true. But objectively Facebook's practices were extraordinarily harmful in hindsight. Facebook's paid "advertising" that could target super-fine demographics basically allowed for the weaponization of Fake News, dropping the munitions into environments that other observers weren't even seeing. So unverified garbage that even FOX wouldn't run ended up on a lot of voters' front pages.
The ability to run your "story" on Facebook as a paid ad basically pulled an end around on society's idea of a shared truth. It wasn't the only tool to that effect, maybe not even the most damaging, but it was a disaster nonetheless.
The ability to run your "story" on Facebook as a paid ad basically pulled an end around on society's idea of a shared truth. It wasn't the only tool to that effect, maybe not even the most damaging, but it was a disaster nonetheless.