I cut the cable thinking that would make a difference, but youtube and Netflix have infinte content. Back in the days of broadcast only TV, you watch your show and its over, go play.
The main advantage to Netflix (and YouTube, with a Red subscription) is the lack of advertising. My kids probably see 1/20th the number of ads that I saw growing up.
My daughter, who's primary video consumption is on Youtube, has started to get to the age that she's concerned about fashion, decoration, etc. I realized that she's getting a lot of this from Youtube, not via direct advertisements, but via "influencers" who have been "encouraged" to place a product, either via money or free products. In some ways this is far more insidious. At least with ads you can learn to tune them out, it's a whole new skill to identify where you are seeing paid product placement.
^ this is just as bad. At least a lot of the youtube videos I watch are often sponsored by e.g. squarespace which is neutral enough. But those are unblockable ads, basically.
...just like a lot of cartoons were back when we were growing up, Transformers and He-Man and even Star Wars were all advertisements for toys (although in Star Wars' case the toys came after the movie. Still made them several times what the movies made them though).
>Basic developmental research on egocentrism and perspective taking, along with a great deal of evidence specifically examining developmental differences in the comprehension of persuasive intent within advertisements, establishes clearly that most children younger than 7–8 years of age do not recognize the persuasive intent of commercial appeals. However, there is far less research examining whether and at what ages children begin to appreciate that advertising messages are inherently biased or on when children begin to develop strategies to counteract the bias within these messages. It is clear that both of these abilities are dependent upon the child’s development of the ability to understand the persuasive intent of advertising, meaning that mature comprehension of advertising occurs no earlier than age 7–8 years on average.
Alas, that isn't the case. Your kids see 1/20th of the explicitly obvious ads, and probably 20x the product placements, Instagram "brand ambassadors", and other subtle tricks that advertisers devised to get past our ability to mental filter out clearly-marked ads.
I do the old-school thing of buying shows by episode on iTunes for this particular reason (even if the shows are available for "free" in Netflix or Amazon). My kid gets one new episode per week, and she only watches from the iTunes library, which is a self-throttle because it gets boring after a while because it's the same set of episodes. She also learns more from every show and can remember the name of species and their habitats etc way better because she has watched most shows dozens of times after some time.
You might also be forced to consume more challenging content because literally nothing else is on. I remember watching the original Star Trek on Sunday mornings as a young child because nothing else was on. If cartoons were on 24/7 I might never have explored that.
