Myspace was pretty much dead the moment facebook arrived. It's true that companies like Facebook can be replaced, but they almost never coexist or directly compete. Chat services usually split geographically. Wechat in China, Whatsapp outside of the US, snapchat in the US.
Anecdotally I know very few people who simultaneously use multiple messenger apps or switch around a lot. (For the reason outlined in the post before, you lose your network).
Same with Instagram, WhatsApp and Snapchat.