See a reference to "Reservoir of Goodwill" in the book. The reality is that rese...

garganzol on Feb 5, 2018 | parent | context | favorite | on: Ask HN: Which books do you wish you'd read earlier...

See a reference to "Reservoir of Goodwill" in the book. The reality is that reservoir often gets empty due to the bad experiences. So there is a plenty of space to fill it in with your service or offering.