Well, "more user support" doesn't mean it's better, just that they need more of it. The big names have all the basic users who likely call much more even for basic things like Windows problems, while the small ones get to concentrate on relevant issues with more knowledgeable user base.
Well, here in spain the difference was that once the virtual providers came in, i could actually get technical support versus the big providers where it was next to impossible. The installation time also went from 90+ days to 5+ days, and the big providers had to improve as well.
