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Ride sharing surge pricing gets nasty when it's a national disaster or other major unpredicted event and the rates are sexdecoupling, because it begins to look like profiteering off human misery. But moderate surge pricing is already a fact of life on ride sharing services.



Alas, in exactly those unpredicted disaster events the surge pricing would be useful.


How do you figure? Everybody needs to be evacuated, not just the wealthy.


Wishful thinking doesn't increase the resources available.

If there's more demand than supply, some kind of rationing will kick in. Luck of the draw, queues, higher prices, ..

Surge pricing encourages more supply (ie drivers), too.




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