On: Google Has Spent Over $1.1B on Self-Driving Tech

[the8472]

> 1) possibly being first to market;

If you are first to market with selfdriving cars AND manage to transform transportation into a ride-hailing service then you might get a natural regional monopoly wherever you build out the fleet support infrastructure, similar to other utility services. Plus brand recognition for that service.

[user5994461 → the8472]

First to market AND have the most well known brand.