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I seem to recall you can close out of it after 5 seconds without playing unless they've got different tech for the sega ones. Either way it for sure means I'd never ever play a game that had such a shitty and obnoxious ad.

Other fun patterns: - Fuck you for playing games on mute whilst listening to music, Ima override that with super loud obnoxious bleeping for my ad - This ad is just going to keep pretending you clicked on it and open the app store, even though you didn't - Top new feature ad: freeze phone when wifi drops (because I'm on the underground and signal is transient).

I'm fine with a pop up ad that I can x out of straight away to "pay" for a free app. That's a fair deal, same as advertising in a magazine etc. But the obnoxious phone hijacking appstore opening stuff just ensures I'm angry and sure as hell not downloading.

I simply don't understand how those make people not annoyed and actually generate conversions




> I simply don't understand how those make people not annoyed and actually generate conversions

if you can preselect your target group/audience to consist purely of suckers, this can be very profitable.

it's literally preying on the weak. it is so clearly and straightforward EVIL that it should be regulated.

and it is, in many EU countries at least. but the lowest common denominator for these ad markets is whatever the big, US-based, app/play stores allow. even if they'd make regulations (in law), which they won't, I strongly doubt they would pick a sensible[0] level of what is considered "okay", given that extremely powerful (including beyond deceptive) advertising is already considered so "normal" and ingrained in US culture. certain ads are basically allowed to con people (within some limits, but still)

[0] in terms of public health




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