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"...are you complaining that Amazon..."

No. You asked "How is that different from a yellow pages?"

That's a pretty big difference, imo.

" the more orders you make through yellow pages, the more a pizza place will pay to be listed".

Huh? They might pay that, if they feel they're getting a good return, and/or to block a competitor from a particular page/size/etc. But they don't automatically pay more the more pizzas they sell to people who found them in the YP.




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