That's the secret sauce that makes professional photographers professionals. 90% of the work is setting the lighting and composing the scene, and I know at least one pro photographer who doesn't let his clients snap photos with their iPhones while he works, precisely because it's not the camera that makes the photos beautiful but rather the setup.
I am just a happy advanced amateur photographer, but I wish I had been given a dollar each time someone complimented my Pentax dslr of taking great images. :D
