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and Microsoft knows that it is necessary for the company's software business and for the PC industry to evolve and stay healthy.

This the boring buisness-thinking take that misses the forest for the quarterly earnings report. Operating systems are largely... done-ish. We've entered a period of refinement and iteration that can't keep pace with the expectation to have something new to sell. I dissagree with the author that pushing forward full-steam is going to keep the industry "healthy."

Windows XP SP 2 is the last OS that I wanted to upgrade to. The rest has just been a drag along as enhancements are held back to be bundled with the breaking changes that do justify a revision bump, and a fresh coat of paint is used to sell the whole thing. OS X is similar, but less egregious.

We're in a period of kicking the can down the road. The UI keeps lurching randomly in fashionable directions but makes interaction inconsistent, obtuse or lackluster. Feature sets get locked down to enable new paywalls. Gamification is everywhere turning tools into ARPU-optimizing skinner boxes.

The End of low-hanging fruit is here. How we deal with it will determine if computing retains it's magical unbounded possibility space or not.




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