Wgj is correct, and I meant the DDG comment to be tongue-in-cheek. I think that became less clear because I segued into a serious point, sorry for the confusion. My point was only that a third search engine means that Google homogenizing the search industry isn't a good strategy anymore. DDG does that merely be existing, outside of anything else it does to differentiate itself (or rather, it would if it had more market share).
