Absolutely. I've been concerned about Apple lately, for various reasons, but the last thing I'd want them to do is 'scale up', become more like a 'normal' huge corporation. It might be better for me in the short term, but worse for Apple in the longer-term.
On the timescale that I care about, I feel my concerns are premature. In the decade that I've been using Apple stuff they've surprised me often enough (iPhone, iPad, possibly Apple Watch, and the AirPods). I think a primary reason for the success is their 'weird' way of operating (similar to Nintendo, I feel).
