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Yeah, I feel like there's another blog post. Startups seem to die from lack of faith more than anything else. Even if they run out of money, if people can believe that they can turn effort into some sort of win, they'll tough it out.

Faith seems to come from how much you "care"... Though I think success can be a huge factor here. Example: You build CRM software for Dentists and realize that you don't care about it. You go to a convention to see if anyone wants to buy it and get 2500 orders from desperate dentists who will pay $10k each. All of a sudden you care again.

I'm sure the guys are groupon aren't super excited about people getting deep savings in hair removal-- but I imagine they go to work every day pretty jazzed!




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