I think Westworld naming the next episode "The Well-Tempered Clavier" could, somehow, lead to a resurgence in interest in GEB -- lots of people on /r/westworld seem to be interested, for sure! (For one, I've heard that the show's creators have admitted that they are creatively indebted to the book in some ways.)
Westworld also did some interesting hints to "The Origin of Consciousness in the Breakdown of the Bicameral Mind" by Julian Jaynes a book that if you haven't read it yet you should. It's up there with GEB.
I think it might have something to do with the structure of the fugue.
> a contrapuntal composition in which a short melody or phrase (the subject) is introduced by one part and successively taken up by others and developed by interweaving the parts.
[1] https://www.amazon.com/G%C3%B6del-Escher-Bach-Eternal-Golden...