Even making your product appeal to a wide market often isn't recommended for small companies. We often see posts here about focusing on a specific winnable market and going from there.
In a vacuum, I'd imagine that having likeness between the customer and the developers to be far more effective than general cultural diversity. A team making a compiler is programmers making a tool for programmers, so it's an excellent fit. I could see cultural diversity becoming more effective once you're trying to reach the general public or niche markets.
In a vacuum, I'd imagine that having likeness between the customer and the developers to be far more effective than general cultural diversity. A team making a compiler is programmers making a tool for programmers, so it's an excellent fit. I could see cultural diversity becoming more effective once you're trying to reach the general public or niche markets.