As the days go by, more and more people come onto the service, and see an ad-free environment. Introducing that sometime in the future is going to be a bitter pill to swallow for a lot of users.
Throughout his whole essay he keeps asserting that advertising will drive users away but I don't think that's necessarily the case. I'm sure a lot of casual Internet users don't care about an ad here and there. And then there's always ways to filter the ads out (think Adblock).
Throughout his whole essay he keeps asserting that advertising will drive users away but I don't think that's necessarily the case. I'm sure a lot of casual Internet users don't care about an ad here and there. And then there's always ways to filter the ads out (think Adblock).