The disconnect between the developer and customer is huge in the app store. Everything is skewed towards the customer having no relationship except with Apple. The deployment model, the communication channel, updates, everything goes through Apple. There have been a lot of blog posts (not sure of other sources) written about how to bridge this gap and connect with customers. I think in a lot of ways this is the same battle the TV networks are having with Hulu. Just like Hulu wants to be The Channel, Apple wants to be your one stop media and entertainment stop, and content producers are just anonymous and a dime a dozen.
