Actually, it's a result of startupifying every problem we see out there. Oh, AB testing is hard, let's make it easy just by inserting a line of JS to the page. It'll cost $99/month and the clients won't have to develop it themselves.
This is a side effect of the abundance of cheap and easy to use tools.
Probably somebody is already working on how to extract more data from AMP pages :D
This is a side effect of the abundance of cheap and easy to use tools.
Probably somebody is already working on how to extract more data from AMP pages :D