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> You can create the best alternative in the world, but to actually populate it with users is the task that nobody knows how to solve

Nobody except Instagram, Snapchat, Pinterest, et cetera




S/he means that the core problem in creating a "Facebook killer" is not creating a social network, but figuring out how to get users through it. Instagram, Snapchat, Pinterest etc did not use any new protocols or tech, but they were able to attract users and grow through their distribution methods (on mobile) and features (not their underlying tech). Using a new P2P protocol will not attract enough users to beat Facebook.


Instagram = photo sharing app

Snapchat = chat app

Pinterest = photo sharing app

They are not social networks. They have social elements, but that's not their core design. And none of them are FB killers.

Google+ and Diaspora are examples of social networks, but they couldn't solve the network effect problem.


Umm Facebook lets me chat and share photos with family..?


Yes, so? These are secondary functions.




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