It certainly makes it a lot more difficult to get the message out about something without those channels. And if those forces don't like what you're saying, it becomes much harder to find for other people.
Popularity depends a lot on your marketing skills too. If you can 'figure out' the secret to success on social media sites, or how to get your site's SEO to be good, that helps a lot more than the quality of the work at the moment. Unfortunately.
Not sure if you can make interesting, helpful content spread no matter what. Seems like it could be a challenge to have any system to find interesting content that isn't dependant on any third party services or search engines. And even more of a challenge to get people to use it.
Popularity depends a lot on your marketing skills too. If you can 'figure out' the secret to success on social media sites, or how to get your site's SEO to be good, that helps a lot more than the quality of the work at the moment. Unfortunately.
Not sure if you can make interesting, helpful content spread no matter what. Seems like it could be a challenge to have any system to find interesting content that isn't dependant on any third party services or search engines. And even more of a challenge to get people to use it.