clearly you're not familiar with the advertising industry Target was able to use... | Hacker News

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thoughtPolize on Aug 5, 2016 | parent | context | favorite | on: Comcast wants to sell your Web history to advertis...

clearly you're not familiar with the advertising industry

Target was able to use credit card purchase data to find out a girl was pregnant and send out marketing content, before her father knew she was pregnant...back in 2011. http://www.nytimes.com/2012/02/19/magazine/shopping-habits.h...

MichaelGG on Aug 6, 2016 [–]

They used their OWN data. I.e. purchases in their store. They buy other records to supplement. Can you point me to the quote in that article that says Target buys a list of purchases _from other merchants_ via the CC processor?

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