I think it's absolutely a challenge building on someone else's platform, but I don't think those are the only two outcomes. Think of a company like Hootsuite, it leverages these social platforms but solves a set of needs for businesses that Twitter or Facebook can't solve themselves.
These streamers are building their livelihood and businesses off of multiple platforms and have a number of needs that Twitch isn't likely to solve. How do I keep my community engaged when I'm not live-streaming on twitch? How do I work with brands and sponsors?
These streamers are building their livelihood and businesses off of multiple platforms and have a number of needs that Twitch isn't likely to solve. How do I keep my community engaged when I'm not live-streaming on twitch? How do I work with brands and sponsors?