> I suspect that there was a lot of pressure internally
> for sales personnel to bring in new capital through
> either retail of commercial lenders
If this is the case it would be another notch in the 'incentivize without adequate controls' poison pill that seems to kill off AdTech companies and executives regularly.
It's a significant problem for companies that grow too fast. Groupon and Yelp come to mind. Both got into trouble for allegedly over-aggressive sales practices.
It has to be difficult to both on-board the personnel at a high rate, and, keep them educated and mindful of the ethical aspects of their activities. Bad practices take a long time to recover, particularly with respect to market perception.