I would not put the original AirBnB into the lifestyle business category, but the non-profit category. If you look at how many people use AirBnB to share an air mattress in their living room to strangers it was an idea that would never have made money. It was only when they pivoted to their current approach that they became a huge success.
Actually AirBnB is a good example of how you can solve the chicken and the egg problem with networks. Because real estate rentals are local, it is possible to bootstrap a strong network in a geographically small location and then scale out. All the successful network businesses out there have used a similar approach (Uber, Facebook, etc).
Actually AirBnB is a good example of how you can solve the chicken and the egg problem with networks. Because real estate rentals are local, it is possible to bootstrap a strong network in a geographically small location and then scale out. All the successful network businesses out there have used a similar approach (Uber, Facebook, etc).