>Our ambition is to be the best digital media brand in the world.
This is not their brief - their brief is to serve the UK public with broadcasts that educate, entertain and inform (or something along those lines). If they are incidentally the best digital media brand that's fine, if they're spending a penny more to reach this pinnacle then they're ultra vires.
Incidentally did anyone else think that the "new look and feel for the embedded media player" was just what 4OD are using?
This is not their brief - their brief is to serve the UK public with broadcasts that educate, entertain and inform (or something along those lines). If they are incidentally the best digital media brand that's fine, if they're spending a penny more to reach this pinnacle then they're ultra vires.
Incidentally did anyone else think that the "new look and feel for the embedded media player" was just what 4OD are using?