On: Ask HN: Propaganda for creative salary manipulatio...

[ntoshev]

Is advertisement a zero-sum game? I don't think so, if you figure out how to better match products with customers, you create value for everyone. This is what Google did in a big way.

[cynicalkane → ntoshev]

A large amount of advertising is oriented towards getting customers to buy things they don't want and don't need.

This is negative sum.

I won't even get into the cognitive imbalances created by being constantly assaulted with demanding stimuli in media.

[gaius → ntoshev]

That's marketing, not advertising.

Google matches ads with audiences, not products with customers.