When there is no penalty for over-consumption and it is far easier to do the stupid, inefficient thing, then the stupid, inefficient thing will be done.
To really combat this problem, we need:
- Good tools that ensure the easy thing is also the optimal thing.
- Penalties for pipe abuse (e.g. web browsers that make it really easy for users to see the Wall of Shame with the web sites most responsible for gobbling up their data plans and batteries). Sadly the only thing I have right now is the OS X app-shaming model that points out high-energy apps, and then Chrome or Firefox or Safari get all the blame for what is clearly the web sites themselves.
When there is no penalty for over-consumption and it is far easier to do the stupid, inefficient thing, then the stupid, inefficient thing will be done.
To really combat this problem, we need:
- Good tools that ensure the easy thing is also the optimal thing.
- Penalties for pipe abuse (e.g. web browsers that make it really easy for users to see the Wall of Shame with the web sites most responsible for gobbling up their data plans and batteries). Sadly the only thing I have right now is the OS X app-shaming model that points out high-energy apps, and then Chrome or Firefox or Safari get all the blame for what is clearly the web sites themselves.