The metaphor from the article is getting free food if you worship my god (like a colonial missionary).
For the well example it's a quick jog to a man handing out sealed bottles of branded water. The library is curtailed and pre selected and the water is not open but closed and walled within Facebook.
For the well example it's a quick jog to a man handing out sealed bottles of branded water. The library is curtailed and pre selected and the water is not open but closed and walled within Facebook.