Conference talks are typically associated with a descriptive title and an abstract that expands upon it. It's not uncommon for some to title their talks to generate interest at the expense of being appropriately descriptive. This is such a title, and the text associated with the video does not serve as an adequate abstract.
The "why do I feel so guilty?" portion of this title does not efficiently convey the content of the talk and instead preys upon the reader's fear, uncertainty, and curiosity. When we read this title we say to ourselves, "Hey, I use/make open source software! What should I feel guilty about?". This does generate interest, but at the expense of being less descriptive than a more prosaic title would have been.
If I were at a conference and saw this title without an abstract, I'd consider it unprofessional. It really is "clickbait" in the truest sense of the word, only that "clicking" in the context of a conference takes half an hour of my time and might prevent me from attending another talk that I would have been more interested in, had I not been led astray by an intentionally seductive and vague title.
It is entirely appropriate to call this title "clickbait".
The "why do I feel so guilty?" portion of this title does not efficiently convey the content of the talk and instead preys upon the reader's fear, uncertainty, and curiosity. When we read this title we say to ourselves, "Hey, I use/make open source software! What should I feel guilty about?". This does generate interest, but at the expense of being less descriptive than a more prosaic title would have been.
If I were at a conference and saw this title without an abstract, I'd consider it unprofessional. It really is "clickbait" in the truest sense of the word, only that "clicking" in the context of a conference takes half an hour of my time and might prevent me from attending another talk that I would have been more interested in, had I not been led astray by an intentionally seductive and vague title.
It is entirely appropriate to call this title "clickbait".