This has great potential. I plugged in some random numbers and the basic offering seemed to cost around $100, though, which is still significantly more than the cost of a cheap poster. Can you talk a little about the price breakdown here? Or perhaps that would reveal the secret sauce?
For perspective I had custom framing done recently for something that was about 16"x30" and it was $300. I could have paid less than 50% for a very similar frame using this site.
Even the low-quality frames from craft stores tend to cost significantly more than a cheap poster. A poster is just a big piece of printed paper.
Thanks donall! Yes, these are not cheap frames or Ikea offerings. They are what you would get from a high-end custom frame shop. I'm able to bring the prices down by going direct, removing the need to handle the artwork (you do that part, but it's not hard) and eliminating the retail overhead.
Maybe I'm cheap. I want cheap frames and Ikea-like offerings, but I want custom sizes and combinations, and I want it for like $20. It seems ludicrous to me to spend $5 on a cheap thing but $100 if I need it custom-sized.
I fully acknowledge I may be asking too much. Just saying that if you can hit that price point I will probably become a customer. No idea if I'm unique.
I'm definitely the same use case as you. I feel like there will be a lot of people who feel similarly. Post-college but still frugal is how I think of myself.
Doesn't sound like what OP is going for right now - seems like he would have better margins to start out on the high end. I don't have experiential data but I've read in many places that low-price products can have more difficult consumers because they expect so much for $20.
I haven't checked this out in detail yet, but $100 sounds reasonable. I had several works custom framed this year and they all cost between $100 and $200 each, with a discount.
