The article is not talking about the real cause: There is an ongoing extermination of young people through low birth rates. Any child today is inheriting toys from several childless uncles and aunts and friends of parents, or getting presents from them.
Do these statistics correspond with what you observe in everyday life? There is a reason why Lego has shifted focus from the child market to the adult market.
But I admit that declining birthrates is probably not the only reason. There are decades of mass produced toys that get inherited/reused, and as the article points out; mass produced goods are cheaper than ever, especially plastic stuff like toys.
Yes. All I can assume (by making an ass out of me) is that you live in a big city. Come to suburbia, there are children everywhere, all the time.
As for the lego thing. Yeah, just take a moment to think this through. Lego has become absurdly popular with adult nerds. Adult nerds have money. Children do not have money. If your company was previously marketing to children. But, suddenly had a large influx of interest from people with money. Who would you market to?
Are you implying "The Government" is lying? Because now we're entering crazy-land and I won't discuss that further.
Children never had money to buy their own toys (or diapers for that matter). These adult nerds would buy Lego for their kids - if they had kids. Lego has become absurdly popular with adult nerds because they've focused on that market. Lego needs to make money and they do that by selling stuff to guys who are 20+ years old, instead of waiting until they are 45 and have their first child.
Statistics can be misinterpreted. If you think that somebody who is skeptical of government statistics is crazy, well you should have seen the wonderful statistics in the Soviet Union.
The official government statistics for the fertility rate is below replacement level in the US, meaning that the ratio of adults per child is higher. If we believe government stats.
