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Platinum Tickets are priced by the artists who get the bulk of the revenue.



Just to back this up, Robert Smith references Platinum Tickets here https://www.bbc.com/news/entertainment-arts-64975160

Choice quote: "It is a greedy scam and all artists have the choice not to participate. If no artists participated, it would cease to exist."


It doesn’t say it goes to the artists. It says artists can choose not to participate. It says most of the fees go to the venue, which is true, that’s how they get exclusivity.

Perhaps they give artists a little to encourage participation in some ancillary revenue, I don’t know. I’ve mostly worked non-TM venues. But I’m sure the promoter gets most of that too and it’s not a lot of the overall ticket sales.

I can tell you for sure, everyone but the venues feels they would get more without the monopsony. There is not a functioning market for concert promotion once you get to the 10,000+ seat level, and TM is actually even buying up the ones below that too.

Your only end run around it is the festival circuit since a lot of them are out in a field rather than a venue, but guess who is buying those up now also…


Also note how they say ticket master passes on fees to the promoter. That’s a clever way of phrasing because it makes it look like they’re not greedy, but the promoter is almost always LiveNation, which is the same company.


I am fairly sure that’s not true, and also that platinum tickets are a small percent of tickets.

Do you have a source for that statement? The article about it linked below does not back up either assertion. I’m pretty sure they’re dynamically priced by a TM algo, and I’d bet little of it goes to the artists.




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