On: Apple’s “Let Loose” iPad event was shot on iPhone ...

[CharlieDigital]

It's not the same because I don't need to rent a special rig; I just grab the camera off my shelf.

[_aavaa_ → CharlieDigital]

But you also grab a lens off your shelf. Do you grab a 0.1$ lens that goes into a cell phone, or do you grab a lens that rivals the cost of the camera body?

I see apple's point being that an iPhone can compete with standalone camera bodies of today if you put a good lens on them. Something that was not true 10 years ago for phones, and only slightly older than that for any camera.

[sfink → _aavaa_]

If that's their point, then they should say that, instead of saying something else. "Shot on an iPhone" is a lie in context.

[_aavaa_ → sfink]

No more than saying "shot on a Sony" is a lie if you don't specify the lens used.