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Perhaps back when his fight with the automaker was going on. But typing "nissan" into Google has returned the automaker as the 1st result for quite a while now (SEO for the win). Someone would have to type the full domain name into their browser to end up at his site.



Many people who learned computers in the 90s still type in pets.com/google.com/Chevy.com before searching for what they want.




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