I try to be sympathetic to the "color blind is still racist" thing, since I'm white so maybe my perspective's not that useful.
But I definitely feel a lot more racist and way more race-aware, to no productive purpose and in contexts where it can't possibly matter, than I did 20 years ago, as a result of this stuff. My kids are way more race-aware than I was at their ages, as a result, too. I sure hope whatever good is coming of this is worth it. I don't like it a bit.